As an online casino, Spin Casino has certainly done well. It has been around since 2001 and has only grown in popularity over the years. How did they manage to accomplish this? What marketing strategies did they use to get their name out there? In this article, we will look at some of the methods Spin Casino has used and implemented to make their website one of the most popular gambling destinations on the internet. Keep reading to find out more!
If you were to visit any online casino these days, you would notice that the one thing they all have in common is that they offer welcome bonuses to new players. It would be nearly impossible to find an online casino that doesn’t offer a welcome bonus of some kind. Welcome bonuses basically reward players for joining the casino and it’s a fantastic marketing strategy to gain new players.
This is something Spin Casino understands very well, which is why they offer some of the best welcome bonuses for new players. For example, Spin Casino offers new players 50 free spins upon registration; this is something that will definitely encourage new players. More than that, Spin Casino is currently offering new players a collective deposit bonus of $1,000. Basically how it works is that you will get a match bonus up to $400 for your first deposit and then the second as well as the third deposit will be matched up to $300 each.
A simple site design
The first thing many potential online gamblers do when looking for an online casino is to check out the site design. The design of the site will reveal many things about the online casino, such as the level of professionalism, the reliability of the site and, most importantly, the ease of navigating the site.
When it comes to Spin Casino, they have put a lot of effort into designing a site that is easy to navigate and has a very simple layout. When you first load the site, you won’t be overwhelmed with a variety of different options. Instead, you’ll have your tabs running from the left to the right of the screen, along with an optional menu on the left. You can get where you need to go in just seconds as the site loads very fast.
Many people are constantly on the go these days. Many people have to travel for work or to and from work, and therefore few people have the extra time to spend at home on their computer, playing in an online casino. This is something Spin Casino understands very well, as they have a fully functional and well-designed mobile app.
In terms of marketing strategy, this works very well since there are billions of mobile users in the world; over 3 billion, to be precise. By having a mobile app, Spin Casino was able to expand its reach, as well as target a new audience. This naturally increased their popularity as they added much more convenience to the process of being able to play your favorite casino games.
Great variety of games
If there is one thing the potential player will consider when deciding which online casino to join, it would be the number of games the site offers. Spin Casino understands the importance of having a wide variety and range of games, and this is directly reflected in the number of games available for players to choose from; there are currently over 400 games in their collection.
Don’t be fooled into thinking that the games available are not made by the best software providers. On the contrary, you can find games created by Microgaming, Betsoft, Konami, Play’n Go, NetEnt, Quickspin, Playtech, Yggdrasil, etc. Even though Spin Casino focuses on slot games, players looking for immersion can also find live table games. From a marketing point of view, this is an effective strategy since it has allowed Spin Casino to target as many people as possible, by diversifying its offer.